Work.

Voice® Hugh Hamilton.

Brand Rejuvenation.
Packaging.

Hugh and Mary Hamilton have inspired us from day dot.

This is the kind of client a designer dreams of working with; Hugh is not just a winemaker extraordinaire, but a true craftsman and visionary who brings a top-notch product to the table. He doesn’t just step outside the square to create a new standard in excellence, he bounds outside it. We love meeting him on the other side.

Then there’s Mary, Hugh’s daughter. She’s a brilliant businesswoman who lives and breathes winemaking. It is, quite literally, in her blood—Hugh’s great, great grandfather planted the first vines in the colony in 1837. Mary sits at the helm of the brand and it has soared under her keen eye, exceptional instincts and endless drive for perfection. We get it, because we’re on the same ride.

We adore working with Hugh Hamilton Wines and take genuine joy from our partnership. It’s a haven of ideas, brainstorms, collaboration and minute attention to detail; we’re all members of the same mission. But the best reward has been in the outcome of our work together. These wines are so successful they are almost always sold directly to members. No middleman necessary.

We’re thrilled with this result. Hugh and Mary have always had the foresight to take design thinking very seriously. They recognise that a fantastic product is only part of the job, and how important the right collaborators are in effectively bringing it to market. We couldn’t be more proud of this product if we’d bottled it ourselves.

Design thinking starts now.

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