Awards

Best Overall Design Entry.

Close-up detail of Elseworld Wines label design and typography featuring the right pink Rick Rubin

In 2021, the Adelaide Advertising & Design Club (AADC) created a very special award to honour industry legend Rita Siow, the Rita Siow Chair, presented each year to the best overall Design entry. Last Thursday, at the 48th AADC Awards, we were deeply humbled to receive this honour for our project Elseworld, founded by the talented winemaker, Steve Brown.

It feels especially meaningful, as we were asked to design this very trophy back in 2021. To now have our name etched upon it is both surreal and heartwarming. We like to think Rita would be smiling, and we’re certainly chuffed too.

Elseworld Wines Shiraz bottle featuring distinctive wine label design
Elseworld Wines distinctive wine bottle featuring screen printed type by Voice Design
Elseworld Wines Cabernet Sauvignon bottle featuring distinctive illustrated wine label design with bold screen printed type by Voice Design
Detail of Elseworld Wines wine bottle with distinctive illustrated label design and bold typography
Image of the Rita Siow Chair trophy awarded at the AADC award for best overall design entry

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